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These potato chips can thank NFL stadiums for their existence

Looks like Frito-Lay pressed the Patriots’ mascot into company.


Movie screenshot by Amanda Kooser/CNET

I would like to have been in the home when a advertising and marketing expert pitched the plan of digging up grime from NFL stadiums, mixing it into fields in Texas, and growing potatoes to make minimal-version luggage of team-unique Lay’s potato chips. Because it is kinda amazing.

Lay’s Golden Grounds chips go as a result of a normal farming and chip-earning process, with the additional gimmick of recognizing the potatoes in the bag touched soil that your favored players most likely ran across. Can you style the cleats and sweat? Not likely. These chips are much more about mystique than the terroir of NFL stadiums. 

Lay’s declared the chips earlier this week, indicating confined-version baggage representing 29 teams will be obtainable for admirers by a Twitter sweepstakes. It necessitates followers to produce tweets using a sequence of hashtags. Comprehensive guidelines are offered on the Lay’s Golden Grounds world wide web web site.

But hold out, you say, there are 32 teams in the NFL, so why only 29 distinctive chips? Sorry, Browns, Bengals and Broncos supporters: no dust-chips for you. I will not know why, but I’ve reached out to Frito-Lay to talk to.

A making-of online video goes into some specifics of the generation course of action. You’ll be happy to know that dirt from rival teams was held separated in the potato field. That means Chicago Bears Soldier Industry chips would not be besmirched by Environmentally friendly Bay Packers Lambeau Area soil. 

Frito-Lay introduced on football legend Jerry Rice as the spokesperson for the chips. He explained the San Francisco 49ers snacks as tasting like “three Super Bowl wins, 22,895 yards, 1,549 receptions, 208 touchdowns and 13 Professional Bowls.” 

I’m guessing the Chicago Bears chips would taste like the fading refrains of The Tremendous Bowl Shuffle and the ghosts of Mike Ditka’s very hot Polish sausages. Delectable.

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